From Japan to the U.S. Market
Helping Japanese supplement and functional food brands navigate the FDA and break into U.S. retail and e-commerce.
Free quiz · No credit card · AI-powered results in 3 minutes
45+
Japanese brands guided to U.S. launch
$112B
U.S. supplement market size
8
Step-by-step course modules
12
Languages supported
What Japan Brands Get Wrong
The most common — and costly — mistakes international brands make when entering the U.S. supplement market.
FOSHU vs. FDA Categories
Japan's FOSHU (Food for Specified Health Uses) certification has no U.S. equivalent — products must be repositioned as dietary supplements under DSHEA.
Ingredient Translation
Japanese traditional ingredients (matcha, ashwagandha blends, etc.) require careful U.S. labeling and sometimes NDI notifications.
English Language Marketing
Adapting Japanese brand identity, packaging, and claims to resonate with U.S. consumers requires a full localization strategy.
Amazon Japan vs. Amazon US
A successful Amazon Japan store doesn't transfer — new listings, A+ content, and U.S. keyword strategy are required from scratch.
Your Complete U.S. Market Entry System
Everything a Japan brand needs to launch in the U.S. — from FDA compliance to your first retail buyer meeting.
Free Readiness Quiz
15 questions that diagnose exactly where your brand stands and what needs to happen before your U.S. launch.
8-Module Course
FDA compliance, import logistics, retail distribution, Amazon USA, and more — structured as a step-by-step program.
AI Market Entry Roadmap
A personalized, AI-generated action plan based on your brand profile, quiz results, and target U.S. channels.
Label Review Service
Upload your product label and get expert FDA compliance review — free or expedited paid review available.
Expert Provider Network
Connect with vetted FDA consultants, U.S. 3PLs, Amazon agencies, importers, and retail brokers.
AI Advisor Chat
Ask questions and get expert guidance on any aspect of your U.S. entry — FDA, Amazon, retail, or distribution.
""We went from zero U.S. presence to Amazon Best Seller in our category within 8 months.""
— Zenith Nutrition Co., Tokyo
Ready to Start Your U.S. Market Entry?
Take the free 15-question readiness quiz and get your personalized score, gap analysis, and recommended first steps in under 3 minutes.
Take the Free Quiz — 🇯🇵 Japan BrandsFree · No credit card · AI-powered results · Powered by Trulife Distribution